K11 Group is proud to announce that globally recognised Parisian luxury fashion Maison Louis Vuitton will debut its Men’s Pre-Fall 2024 show at Avenue of Stars, Victoria Dockside, K11 Art and Cultural District on 30 Nov 2023. 

This milestone event, hosted in collaboration with K11 MUSEA, is an eminent addition to the lineup of happenings that solidify Victoria Dockside, K11 Art and Cultural District, a hub that encourages a deeper look at the interconnectivity between art, creativity, culture, and innovation. 

Victoria Dockside, K11 Art and Cultural District, revitalised in 2019, is crafted by Adrian Cheng together with 100 Creative Powers, a roster of 100 international architects, artists, and designers. In the same year, K11’s flagship K11 MUSEA opened its doors to bring art, architecture, design, sustainability and all forms of culture into the new consumer’s daily life.

Since its inauguration, K11 Victoria Dockside has hosted some of the city’s most significant cultural events, including the first ‘Festival de Cannes Film Week’ in Asia, ‘Savoir-Faire: The Mastery of Craft in Fashion’ exhibition, ‘METVISION’ NFT showcase, and ‘City As Studio’ street art and graffiti exhibition. K11 MUSEA’s  year-end exhibition, ‘Painting with History in a Room Filled with People with Funny Names 3’, and YouTube’s first-ever pop-up café, ‘Rhythm & Brews’, are set to arrive this December.

Louis Vuitton’s previous Men’s show, under the creative direction of Pharrell Williams, was held on the historic Pont Neuf bridge in Paris. In this inaugural Men’s Pre-Fall 2024 show in Hong Kong, the Maison will transform K11 Victoria Dockside’s Avenue of Stars  into a vibrant runway, with the mesmerising night view of Victoria Harbour serving as a backdrop.

The Maison’s first show in Hong Kong is set to reinvigorate the city’s waterfront, while signifying the shared commitment between Louis Vuitton and the K11 Group to promote fashion, arts, culture, and beyond. 

Date: 30 Nov 2023 
Location: Avenue of Stars, K11 Victoria Dockside, 18 Salisbury Road, Tsim Sha Tsui, Kowloon, Hong Kong