One of Hong Kong’s new must-visit attractions, K11 MUSEA is your all-in-one destination for retail, dining, entertainment, and culture. Named for ‘A Muse by the Sea’, this cultural-retail landmark brings the finest of Hong Kong, from world-class art to Michelin-starred dining, to the scenic harbourfront of Tsim Sha Tsui. Shop, eat, and play to your heart’s desire — and embark on a journey of imagination at this rising cultural hub!
Read on to learn about 7 highlights of K11 MUSEA:
1. A New World of Artisanship
The essence of K11 MUSEA is perfectly captured in its innovative design. A joint effort 10 years in the making, K11 MUSEA was crafted by renowned entrepreneur Adrian Cheng in collaboration with 100 Creative Powers, a roster of more than 100 international architects, artists, and designers. Reflecting inspirations from its natural and urban surroundings, the architecture of K11 MUSEA is a must-experience spectacle inviting visitors to engage with art, culture, and nature — from boundary-pushing contemporary exhibitions and free art tours available for booking all year round, to the Portuguese limestone facade, stepped to form a hill of green terraces facing the sea, to the Gold Ball, a gilded spherical chamber that doubles as a visual centrepiece and a versatile exhibition space.
Check out the art tours currently available at Koncierge, G/F, K11 MUSEA or on the official website.
2. The Face of Hong Kong’s Iconic Harbourfront
K11 MUSEA is nestled at the heart of Victoria Dockside, Tsim Sha Tsui’s new harbourside district. Opened in 2019, Victoria Dockside is built on a historic site formerly known as Holt’s Wharf, the freight and logistics hub that transformed Hong Kong into one of the busiest ports in the world.
Alongside the glamorous Rosewood Hotels, K11 ARTUS residences, and K11 ATELIER office complex, Victoria Dockside is home to the Avenue of Stars — a must-visit destination for movie buffs and the like. Refurbished by James Corner, known for his work on the New York High Line, this waterfront Walk of Fame honours Hong Kong’s greatest stars while looking out at the city’s iconic skyline. With unparalleled views and nostalgic junk boats drifting across Victoria Harbour set against a horizon of gilded skyscrapers, this is the top spot to check off the bucket-list for all visitors to Hong Kong.
3. A Cosmopolitan Retail Paradise
In just 3 years, K11 MUSEA has emerged as Hong Kong’s shopping hotspot, even winning the Gold Award for Best Retail Development at the 2022 MIPIM Asia Awards. This retail haven boasts exclusive stores of the world’s top luxury houses — including Hong Kong’s first Burberry concept store, Cartier’s concept store designed in the style of a museum space, and L’École’s first outpost in Asia, L’École School of Jewelry Arts supported by Van Cleef & Arpels. Add some spark to your shopping spree at the first Museum of Modern Art Design Store in Hong Kong and Mainland China, where you’ll find must-buy curator-approved home accessories and toys in cutting-edge designs! Get in touch with our sales ambassadors via WhatsApp or call us at +852 5291 8336 for the latest arrivals, K11 MUSEA exclusives, and offers to take your shopping to the next level!
4. A Journey for Your Tastebuds
Need to fuel up after all the shopping? Indulge in the finest of culinary delights from around the world. Discover an authentic British afternoon tea at Fortnum & Mason’s first concept outside the United Kingdom. 3 Michelin-starred chef Umberto Bombana brings two Kowloon exclusive concepts to K11 MUSEA — KILO Steakhouse, offering premium charcoal grills over glamorous harbour views, and TUBER Umberto Bombana, exemplifying the chef’s moniker as ‘The King of White Truffle’.
5. The LEGO® Playscape of Your Dreams
K11 MUSEA even has… a theme park?! Take the whole family on a thrilling adventure at Hong Kong’s first must-go indoor LEGO® playground — LEGOLAND® Discovery Centre. Dive into all things LEGO® with 10 immersive play zones, from seeing Hong Kong in mini-scale at Miniland to pedalling an enchanted cart on Merlin’s Apprentice Ride to seeing your favourite characters come to life at LEGO® 4D Studio!
Location: B131–133, B1, K11 MUSEA
Seeing is believing, so come and shop, eat, play, or simply take in the sights of K11 MUSEA for yourself! Immerse in the brilliance of this pioneering cultural-retail landmark with a variety of experiences and packages, made for every kind visitor — check them out at www.k11experience.com now! Embark on a journey of imagination at K11 MUSEA today. A world of wonder awaits you!
